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Congratulations to the entire Powerserve design department for winning 9 Addy Awards. This year is extra special because it marks the first time we won a Gold Addy award.

The ADDY Awards truly represent “the best of the best of the best” in advertising. Held annually by the American Advertising Federation of Augusta, the Augusta ADDY Awards is the first of a three-tiered national competition. Local winners compete against other winners within their regions in one of 14 district competitions. District winners move on to the National ADDY Awards competition.

Congratulations to the entire team! Here’s hoping we’ll better our winning record in 2011.

• Gold ADDY – Powerserve.net
• Silver ADDY – MAU
• Silver ADDY – Brenda Dansby
• Silver ADDY – Superheat FGH

• Bronze ADDY – Augustino’s
• Bronze ADDY – Meybohm Commercial Properties
• Bronze ADDY – Power Partners Solar – Trade Show Display
• Bronze ADDY – Powerserve Christmas Card
• Bronze ADDY – Trinity on the Hill

Superheat FGH Website

MAU, a staffing agency located in Augusta, GA, wanted an extensive update to their website. Being a valued client for many years, Powerserve was thrilled to help MAU accomplish this task. They wanted both an aesthetic redesign based on their current print materials, as well as an overhaul of navigation and overall user functionality.

View the Before and After shots

The first major change was the site’s navigation. MAU requested that the homepage act as a portal, directing users to the correct section of the website based on their needs. Thus, someone looking for a job will click on the “Applicants” button and be presented with information directly pertaining to their job search, someone looking to hire will click on “Employers” and be presented with relevant information, and so on. These streamlined navigation options allow MAU to present visitors with information in the quickest way possible, while enabling the visitor to quickly navigate to relevant information.

The second key item was the site’s content. MAU updated the site with many new features, including information about MAU, the history of MAU, and rotating client testimonials in the client section. Other additions include videos on both the history and reference sections of the site, as well as case studies that further illustrate the advantages of MAU’s services.

Powerserve looks forward to working with MAU on further projects, including a new quiz system and improvements to job search functionality.

MAU has partnered with Powerserve for several years now, and this is the second website design they’ve developed for us. We’ve continued to use Powerserve as a trusted partner because we know they care about and understand our business. As a result, they function as an extension of our company instead of just some guys who “design at your direction.” Powerserve brings all kinds of ideas to the table, and they even take our ideas and make them better! Rather than tell us what we should want, they find a balance between delivering on our requirements and guiding us toward the best result for success based on their experience. It’s a true collaborative partnership! Now our new website supports and reflects MAU’s business goals with its smart and fresh design, specifically engineered to serve each of our distinctive target audiences.Brett Yardley, Marketing & Communications, MAU

Visit the MAU website: http://www.mau.com/

Robert Flanagin, a real estate agent located in North Augusta, SC, requested an updated design that reflected his personality, as well as the ability to manage MLS and non-MLS real estate listings. Josh Wilkerson, the project’s design lead, was able to build a feature-rich, easy-to-use site, while incorporating design elements that were provided by Robert Flanagin himself. The result is a website with real estate statistics, property search, area info, and a unique design that truly represents Robert Flanagin.

The New NorthAugustaProperty.net

Visit Robert Flanagin’s site: http://www.northaugustaproperty.net

View a guided tour of the new features in Powerserve’s WSA 4.0 – A Better Content Management Solution.

To learn more about WSA 4.0, visit http://powerserve.net/wsa/

Matheny Imports, a Jaguar/Land Rover dealership located in Jacksonville, FL, requested an updated design to better reflect their product as well as bring them above and beyond their competitors’ sites. They expressed that their old site was functional, but lacked a distinctive design and an intuitive user interface. They also requested the ability to easily update the site’s content, which made them a perfect fit for Powerserve’s WSA content management solution.

View the Before and After shots

The Matheny project presented a number of technical hurdles that had to be overcome. First, a third-party service that provided automobile images, different color options, and 360 degree interior views needed to be implemented. On the homepage, we were presented with the challenge of displaying multiple vehicles as well as pertinent information. To accomplish this, we utilized sliding content areas to display the content in a clean and organized fashion. The homepage also features a Monthly Specials section for the most recent deals and events that are going on at the dealership. Thanks to the WSA, Matheny is able to update this content quickly and easily from their web browser.

The vehicle quick-search was another technical achievement on this project. This search functionality needed to be able to gather data entered by the user and pass it through to a third-party service seamlessly. This allows users to quickly narrow down their vehicle search, presenting them with only relevant vehicle options.

The luxury car business has to really be innovative to be successful. Our customers’ expectations are for nothing short of excellence. So when we decided to redesign our website we not only wanted it to reflect the prestige of our product lines, but we also wanted it to be functional as well. Powerserve knew exactly what we needed and jumped in the driver’s seat, if you’ll pardon the pun. They developed a sleek new design for our website and then set us up on their content management solution, which allowed us to update all of our content whenever we want. They even made some special modifications that allowed our site to import product images directly from an industry content provider. Bottom line? This new website will help us sell more cars.Richard Mustafa, Matheny Imports

Visit the Matheny Imports website: http://www.mathenyimports.com/